03 Aug 2020

Networks boost your success

Networking. How should you approach it? Many people believe that networking is a pointless social fad, while others have found it to be an avenue for development and growth. This article will explain the significance and opportunities of networking.

Think of a situation where a familiar supplier has run out of the product you need. How can you quickly find a new supplier? If you have networked well and built your network with proper consideration, you can avoid unnecessary hassle.

– A good network is a form of risk management. You should never put all your eggs in one basket. Maintaining your network does require some effort, but you should consider it a part of your general operation, says business developer Minna Lojander.

Minna has been organizing Keuke’s popular business dating events for several years now. The feedback from entrepreneurs regarding the events has been excellent. The events have produced completely new business ideas and many participants have found new partners for their operations.

– One method for innovating new products and services is to bring a few operators from different sectors to bounce ideas off each other. One example of such activities on the global scale is the groundbreaking idea developed by a cosmetics company and a car manufacturer that introduced a moisturizing element to air conditioning in cars.

Minna has worked as a service coordinator at Keuke for eight years. In recent years, she has also been studying for her MBA and was recently appointed a business developer at Keuke.

– By keeping an open mind and meeting new people you can maintain your ability to improve in various ways. It is still true that you cannot create new, creative ideas if you are stuck inside your ivory tower.


Entrepreneurship is often quite a lonely road. Entrepreneurs may not always have close friends with whom they could discuss what is on their minds.

– Entrepreneurs often mention that they participate in Keuke’s events because they can interact with their peers and discuss issues with other entrepreneurs. After all, peer support is one of the most significant benefits of networking, Minna Lojander says.

– In practice, peer support means realizing that many others are grappling with the same issues and that those issues could be resolved by discussing them.

A well-built network will provide peer support when you encounter a sudden crisis or a special situation. If you have helped the other people in your network selflessly, you can be sure that they will return the favor when necessary.

– At its best, networking means that small entrepreneurs working in the same area can share resources with each other according to the situation. Shared success benefits all.


Digitalization opens up new avenues for networking. For example, the increasingly popular professional networking channel LinkedIn makes it possible to create larger networks.

– The same principles apply online as in other areas of life. This means that when you do a favor for a friend, for example by sharing their recruitment announcement or other posts, they will help you when you need to share your message with a wider audience, Lojander says.

– The vast number of users is a particular advantage of online networks. This means that you can reach large groups of people with a single message. At the same time, you have access to your entire network if you are looking for information, specialists, or partners.

Social media channels and important personal interaction are not mutually exclusive but instead complementary. Both have their advantages.

– I recommend taking part in the business dating events and other events organized by Keuke as well as networking professionally in LinkedIn and Facebook. There is power in networks!


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Keski-Uudenmaan Kehittämiskeskus Oy

Puuvalonaukio 2D, 2. krs, 04200 Kerava

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050 341 3210


© Keski-Uudenmaan Kehittämiskeskus Oy 2017 | login Synergia Foxy

Keuke, Development Centre Ltd. Helsinki Region North, aims to create growth for the region thorough counselling and supporting local businesses. Our services include for example:

Our clients, local SME′s, have insofar been exceedingly satisfied with our services, and we strive to keep it that way.

Keuke is owned by seven municipalities in Central Uusimaa: Kerava, Järvenpää, Tuusula, Nurmijärvi, Pornainen, Sipoo and Karkkila and our services are free of charge for our clients.

Helsinki Region North, Central Uusimaa, has an excellent logistic position at the border of the best markets. It is part of the Helsinki metropolitan area and is the gateway to Finnish, European and Eastern markets, such as Russia and the Baltic countries.

Our Contact details:
Address: Puuvalonaukio 2D, 2rd floor

Tel: +35850 341 3210

Keuke, Utvecklingscentret för Mellersta Nyland, är ett företagsrådgivningsbolag som ägs av sju kommuner i Mellersta Nyland. Vi sträver efter att skapa tillväxt på området genom att stöta och rådda små och medelstora företag i till ex. följande frågor:

Utöver dessa tjänster, organiserar vi också flera större evenemang och utbildningar om året med varierande tema inom affärslivet.

Keukes rådgivningstjänster är kostnadsfria och betjänar företag som är verksamma i våra ägarkommuner: Borgnäs, Högfors, Kervo, Nurmijärvi, Sibbo, Träskända och Tusby.

Våra kunder har såtillvida varit väldigt nöjda med våra tjänster och vi kämpar för att det kommer att vara så också i framtiden.

Ytterligare information:

Elina Duréault, företagsrådgivare
gsm 050 3668 588

Elina Pekkarinen, verkställande direktör
gsm 050 549 2213

E-post: förnamn.efternamn(at)


Sibbo är en snabbt växande tvåspråkig kommun som ligger på ca 25 km:s avstånd från Helsingfors och Borgå och är en del av huvudstadsregionens ekonomi- och pendlingsregion. Sibbos läge invid Lahtis och Borgå motorvägar är logistiskt sett utmärkt. Man når Helsingfors-Vanda flygplats samt Nordsjö hamn under en halv timme.

Sibbo kommun säljer företagstomter på Lönnbacka företagspark och Bastukärr logistikområde.

Bastukärr arbetsplatsområde omfattar ett område på ca 230 hektar invid Kervovägen. Området lämpar sig väl för logistikfunktioner som kräver stort utrymme. Även serviceföretag kan etablera sig på området.

Lönnbacka företagsparkets arbetsplatsområden är beläget invid Mårtensbyvägen mellan Nickby och Tallmo. Det finns lediga företagstomter på området.

Lediga företagstomter och lokaliteter: